Guildford Rewards Payment Gateway and Mobile Apps

I led the team responsible for developing Ivanhoe Cambridge’s new loyalty and gift card program. This consisted of payment gateway services, a rule-based payment and rewards engine, an accompanying desktop portal, and mobile apps for Android and iPhone.

We added a number of new-to-Paywith features and platform enhancements for this project including:

  • A new simplified onboarding flow on the web and mobile apps
  • An SMS-based sign-up flow
  • Rewards campaigns - time-bound loyalty and rewards rules
  • A set of new discounts and rebates rules requested by Ivanhoe Cambridge (owner of Guildford Towne Centre)
  • Welcome gifts on sign-up
  • A new rules-based offer engine service
  • A new rules-based communication service
  • The introduction of multi-factor authentication (SMS-based)

A web browser, iPhone, and Android devices showing the Guildford Rewards interfaces

Project link: https://giftcard.guildfordtowncentre.com/

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